Make More Money From Adsense With Alternate Ads

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Google Adsense Help explains how to construct an alternative ad. And the Google Adsense "manage ads" section in your Adsense account gives you the choice to show an alternate ad when Adsense has no ads to display (and then provides a field into which to insert your alternate ad URL). But if you are not using the new ad codes that are stored in your Adsense account (the ones you can edit from within your Adsense account), then you must manually modify the Adsense code.

In other words, if you are using the old Adsense code (the codes that cannot be edited from within your Adsense account), you must insert a line telling Google the location of your alternate ad. Here is the line you must insert:

google_alternate_ad_url = "yourad.html";

Just replace the yourad.html with your own alternate URL and then place it just below the line containing google_color_url =